Women as Leaders or Damsels in Distress? CSUF Marketing Professor Steven Chen Looks at Disney Depictions.
As CSUF Associate Professor of Marketing Steven Chen watched Disney movies and engaged with princess …
Tag: marketing
With College-wide Support, Marketing Senior Delvin Hamidjaja Lands a Kellogg’s Internship
Despite the disruption caused by the coronavirus pandemic, CSUF marketing senior Delvin Hamidjaja ’21 completed …
In a Virtual Year, Holiday Shopping Looks Different in 2020. Where is it Headed? CSUF Marketing Lecturer Stu Atkins Gives Insights.
Black Friday, the annual shopping holiday that kicks off the Christmas spending season, has been …
What Comes Out of Hard Economic Times? Innovation and Entrepreneurship, Says CSUF Marketing Professor
This may be the most traumatic year in modern U.S. history, with the pandemic, social …
Enjoying the Franchise Life, Ryan Feghali ’12, Owner of Little Caesars and Jersey Mike’s Locations, Looks at How to Succeed
Franchising has been a lifelong passion for Cal State Fullerton marketing alumnus Ryan Feghali ’12, …
Personal Finance Blog Wallet Squirrel Offers Ways to Diversify Your Income. Find Out More About Building an Online Content Business From Founder Andrew Kraemer.
Self-described “finance ninja” Andrew Kraemer founded Wallet Squirrel in 2015 and was soon joined by …
Amy Panza ’20: Thanks in Part to the Executive in Residence Program, a CSUF Business Grad Lands a Marketing Agency Position
When Cal State Fullerton’s business college launched the Executive in Residence program in spring 2020 …
Alumnus Kevin Costner ’78 Creates New Road Trip App That Informs and Entertains While You Drive
While air and train travel is down sharply nationwide due to the coronavirus pandemic, 2020 …
Cal State Fullerton Celebrates Its Graduating President’s Scholars, Include Mihaylo’s Haley Hunt and Caroline Vu
Among the thousands of graduating Titans from the class of 2020 are 19 President’s Scholars …
CSUF Marketing Senior Chris Keith ’20 Was Studying Abroad in Germany When Coronavirus Forced Him Back Home to California
In March 2020, as coronavirus prompted stay-at-home orders and travel restrictions across the U.S. and …