While studying entrepreneurship at Cal State Chico, John Barton was searching for ways to connect students with wholesome fun as an alternative to the party scene. “I wanted to have an outlet for students who didn’t want to go out every night but wanted to have some type of social interaction that didn’t involve going to bars,” he says. He realized the campus community was largely uninformed of discounts for activities ranging from go-kart racing to diverse dining experiences.
Seeking a larger market to launch his concept, Barton connected with Mihaylo College’s entrepreneurship program. With the help of the CSUF Startup Incubator, which provided advice on marketing and business-plan development, and assistance on an investment pitch, Barton transformed the app he developed in his entrepreneurship capstone into a business. His initial target market includes students at CSUF, Hope International University and Chapman University.
Barton’s Point ’N Save app, developed through the support of mentors and advisors at the incubator, is now available through the iPhone app store. It currently provides discounts to more than a dozen local businesses – from pizza parlors to coffeehouses to board shops – for anyone with an email address ending in .edu. Frequent users earn rewards, such as gift cards.
For more on Barton’s vision and how the Mihaylo College entrepreneurship program has assisted in making the app a reality, continue reading App Delivers Discounts, Rewards to Students in The Orange County Register.