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Department of Marketing: Business Communications

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Courses Descriptions

BUAD201 Business Writing (3 units)
Covers core communication practices: routine business correspondence, positive, informative, negative, persuasive messages. Introduction to research and job application process. Prerequisites: ENGL 101 or equivalent (with a grade of C- or better) OR GE A.2..
For more details, click here:  Download Syllabus 201 in PDF

BUAD301 Advanced Business Communication (3 units)
Advanced Business Communication focuses on case analysis, analytical reports, ethics, and business presentations.
Prerequisites: Earning a “C” or better in BUAD 201 (or equivalent) OR completion of an Associate Degree for Transfer (ADT) in Business from a California community college. You may not be enrolled in BUAD 201 while taking BUAD 301.
For more details, click here:  Download Syllabus 301 in PDF

BUAD501 Managerial Communication (3 units)
This course investigates the entire process of case studies and formal reports. Students analyze management communication problems, apply writing strategies, and deliver executive presentations. May be taken credit/no credit or for a letter grade.
Prerequisite: Graduate standing in Business.
For more details, click here:  Download Syllabus 501 in PDF


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