About Business Communication
As part of the Marketing Department, the Business Communication Program helps train students to become effective writers in the workplace and in other academic disciplines by imparting the fundamentals of style and strategy for typical business documents, developing critical thinking by means of case analysis and analytical reports, and by teaching managerial communication to graduate students. Specific competencies at each level are targeted: problem-solving, teamwork, "real-world" applications, information competence, ethics, and technology skills.
Produced by the Mihaylo College of Business and Economics at California State University, Fullerton.
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